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"6 Min. to Understand" section: the functional economy (FR)

Midoricast

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"6 Min. to Understand" section: the functional economy (FR)

Episode description
French

6 Minutes to Understand – Turning Product Sales into Sustainable Value Creation!

What if, instead of selling products, we sold use, service or even performance?

In this episode of 6 Minutes to Understand, Pierre Léonard, circular economy facilitator, introduces us to a model that redefines the very notion of ownership:
the functional economy.

This model is shaking up the codes. Michelin no longer sells tires, but kilometers; Xerox no longer sells printers, but printing services; and even in space, companies such as Loft Orbital are now marketing the use of data rather than the satellites themselves. The result: drastic reduction in waste, savings of up to 90%, and sustainable customer loyalty.

Pierre takes us even further: towards the performance economy, where we no longer sell an object or its use, but the result obtained ! Imagine: a supplier that guarantees the ideal temperature rather than a radiator, or an aircraft manufacturer that charges for flight hours rather than the engine. 

This model aligns economic and environmental interests, while placing use value and sustainability at the heart of decisions.
A hard-hitting and pragmatic episode to listen to to rethink your economic models in the light of the ecological transition.

About the podcast

Midoricast is a podcast produced and produced by the non-profit association The Podcast Factory Org asbl-vzw, which highlights stories of positive initiatives around the environment, ecological transition and ecology.

It is available in video format on YouTube and is accompanied by a chapter and a complete transcript for people who are deaf or hard of hearing.
The video versions of the podcast are also available with subtitled transcripts and their FR/NL/DE/EN/ES translations.

The Podcast Factory Org ASBL:

This podcast project is an initiative made possible with the sponsor of " transforma bxl – Innovation Playground", a coworking space in Evere.
Since January 2025 and for five years, we have also been sponsored by " Plugin Company ", our operator of preferred charging stations and cards.

The Podcast Factory Org asbl-vzw is very proud to be a member of " KAYA " Coalition of Ecopreneurs,
and to collaborate with:

You will find all the episodes of all our podcasts on the website " What's Your Story point be ".
#PodiBUZ, the editorial brand of The Podcast Factory Org asbl-vzw

The podcast offers episodes in 3 languages (FR-NL-ENG), although predominantly in French.
This podcast is available in video format on YouTube and is accompanied by sequencing and full transcription (FR/NL/DE/EN/ES) for the deaf or hard of hearing.
Our organization also offers and proposes PodBXL: a free podcast festival for, by, and with podcasters, which takes place every year on the first Saturday of July.

Donation: https://buy.stripe.com/8wM17Sb4g1csf7i8wy
All
info about us : https://linktr.ee/the_podcast_factory_org_asbl

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